PROGRAMME

This year, the African Cristal Festival decided to put inspiration first through learning sessions and events focused on innovation & boldness.

Programme is still in process, do not hesitate to come back online and discover new sessions day by day !



Download the programme !
 


Thursday, May 3rd


09:00 am – Breakfast

11:00 am – Opening Session

Welcome words by Christian Cappe, Managing Director, Cristal Events & Maria Aït M’Hamed, President, UACC

11:15 am – Informative Session

African Cristal App’ by Jonathan Banner, Chairman, SphereC

11:30 am – DATA & Programmatic Session

How DATA & programmatic represent an opportunity for media monetization and marketing purchasing optimization for all the African market actors ?

1:00 pm – Official Lunch at The Oliveraie

2:15 pm – Sport Marketing Session

Celebrate advertising creativity & innovation of the 2018 MENA Cristal

4:00 pm – MENA Cristal Awards Ceremony

The future of football is Africa, what opportunities for brands & media ?

Experience shared with Total

6:00 pm – Official Cocktail Sponsored by Le Matin

8:00 pm – Official Diner Sponsored by WB Africa


Friday, May 4th


9:00 am – Leaders, Advertisers & Cristal Academy judging session

10:30 am – Cristal Showcase

In 15 years, advertising campaigns has evolved : from creation to innovation, discover the best cases of our Cristal Events since 2002

11:30 am – Boldness leading women in Africa

Boldness women come to share their experience, their knowledge & their boldness on African Cristal Festival stage

In partnership with CB News & Africa News

1:00 pm – Official Lunch at The Oliveraie Sponsored by L’Economiste

2:30 pm – Masterclass of Jury Presidents

They will present the boldest cases of the year. Followed by Q/A session with the audience.

3:30 pm – “Boldness, creation & innovation : countries have the floor !”

Session dedicated to creation & innovation in Africa

Agencies could come on stage to represent their country through their favorite campaigns during 10 minutes in front of the audience.

4:30 pm – African Success Stories

African Advertisers who known a real “Success Sotry” will come on stage to share their experience, their history, their boldness and their ambitions

5:30 pm – Official Cocktail Sponsored by 2M

8:00 pm – Gala Dinner & Awards Ceremony

10:30 – Pool Party Sponsored by UACC


Saturday, May 5th


9:00 am – Hike in the Ourika, High Atlas

Sponsored by Les Eaux Minérales d’Oulmès

9:00 am – Visit of the Oliveraie & the usine where is born Le Domaine de Kalea from 35km to Marrakech

Sponsored by Le Domaine de Kalea


Call for speakers !

We are looking for speakers for this new edition.

For more information, please contact : Juliette Gadal / T. +33 6 58 00 03 92


Have look on our first speakers for this edition !

SPEAKERS 2018

Patrick Juillard
Sports Journalist
RFI

Audrey Pulvar
Journalist

Moulay Hafid Elalamy
Maroccan Minister of Industry, Trade, & New Technologies

Pape Diouf
Former President
L’Olympique de Marseille


Jimmy Adjovi-Boco
Former Professional Football Player Footballeur Benin
Managing Director & Co-Founder Diambars Association

Abla Benabdallah
Director of Human Capital SNI
Member of Organizational Committee Women Manager Trophy of the year

Guillaume Sampic
Managing Director
Media 365

Isabelle Aimonetti
CEO & Founder
AG Partners


Lenny Nganga
CEO East Africa
Saracen Media – Kenya

Kadia Saliou Sylla Moisson
President & Founder
Audacity for Africa

Michel Juvillier
Ad Programmatic Expert

Emma Wilkie
Managing Director
The Gunn Report


Eric Reverberi
Head of Brand & Sponsorship
Total

Steve Babaeko
CEO & Chief Creative Officer
X3M Ideas – Nigeria

Youssef Barradi
Deputy CEO
Lesieur Cristal

Maria Aït M’hamed
President
UACC


Bruno Aveillan
Filmmaker

Yasmine Ajami
Managing Director Vitamines
President AACC Côte d’Ivoire

Ayman Aydar
CEO
MenaMarketPlace

Christian Cappe
Managing Director
Cristal Events


Sandrine Roland
Directrice Associée
Alpha Oméga Services – Côte d’Ivoire

Jonathan Banner
Chairman Vitamines
Sphere

Elke Cathrall
Director Africa
IPG Mediabrands – South Africa

Anaïs Girod
Founder
Gramica